The Ordinary: Stripped Back Skincare That Works
The Ordinary are leaders in accessible, effective, and scientifically backed skincare. In their recent campaign, The Periodic Fable™, they debunked some of the most popular skincare myths that set skincare lovers up...
The Ordinary are leaders in accessible, effective, and scientifically backed skincare. In their recent campaign, they debunked some of the most popular skincare myths that set skincare lovers up with unrealistic expectations of the products they use.
In this blog, we’ll be talking about The Ordinary’s transparent approach to their formula’s and how they champion straightforward, effective routines.
Formulas You Can Trust
Since 2016, The Ordinary have been on a mission to create high quality skincare products with purposeful ingredients, without the luxury mark-up. Their simple and scientific packaging has become synonymous with the brand’s powerful skin, body, and hair products. Their products have been responsible for introducing skincare users to lesser-known ingredients at the time like niacinamide, hyaluronic acid, alpha arbutin, and lactic acid.
The transparency of The Ordinary’s products and formulations have built trust and empowered consumers to understand their skincare beyond only thinking about what it will look like on their bathroom shelf.
The Periodic Fable
The Ordinary’s most recent ‘The Period Fable™’ campaign was created to deconstruct often misleading language used by skincare brands. Using a table of 49 fake elements, The Ordinary takes on the role of not only a skincare provider, but an educator and critic of industry-norms, pointing out how many skincare claims are more about marketing than meaningful science. Examples of the terms they challenged include ‘Magic’, ‘Pore Erasing’, and ‘Eliminates Scars’.
The Ordinary Skin Expert Curated Bundles
Here at Face the Future, we love the approach The Ordinary takes to skincare, which is why our Skin Experts have curated some simplified skincare routines routines using The Ordinary’s products to target specific skin concerns at a great price.
The Ordinary 3-Step Routine - Hydration Boost
This routine is designed to restore hydration to the skin in three simple steps. The bundle includes The Squalane Cleanser to clean the skin, Hyaluronic Acid 2% + B5 (with Ceramides) to hydrate the skin and The Natural Moisturizing Factors + PhytoCeramides to lock in moisture and support the skin barrier.
The Ordinary 3-Step Routine - Clear & Smooth
For those targeting blemishes and acne, this routine is a simple and effective way to minimise breakouts. It starts with the prep step, which includes the Glycolipid Cream Cleanser, followed by the Multi-Active Delivery Essence to enhance hydration. The treat step comes after with Alpha Arbutin 2% + HA and Caffeine Solution 5% + EGC to treat uneven tone and reduce puffiness. Then, to finish the routine comes the Natural Moisturising Factors + HA, a moisturiser to seal in hydration.
The Ordinary 3-Step Routine - Balanced & Healthy
Boost skin health with this simple routine. Prep with The Squalane Cleanser 150ml before treating with Hyaluronic Acid 2% + B5 30ml and Niacinamide 10% + Zinc 1% 30ml to hydrate, balance oil production, target blemishes, and refine skin texture. Lastly, seal in the moisture with The Natural Moisturising Factors + HA 100ml to strengthen the skin barrier.
The Ordinary 3-Step Routine – Blemish Control
Target blemishes and excess oil with this 3-step routine that gentle clarifies and purifies the skin. Prep with the Glucoside Foaming Cleanser to gently remove impurities, followed by treating with the Niacinamide 10% + Zinc 1% (30ml) and Salicylic 2% Solution (30ml) to exfoliate the skin, unclog pores, and targets visible signs of congestion to promote a clearer complexion. Afterwards, go in with Natural Moisturizing Factors + Beta Glucan (30ml) to hydrate and leave skin soft and balanced.
The Ordinary Skincare Bundles
These routines are the perfect introduction to a simple routine that doesn’t overcomplicate the idea of skincare. Explore these bundles and more on our website today to experience The Ordinary skincare’s no-nonsense approach for visible and reliable results.
