Standout Stats From Our Beauty Beyond Time Survey
At Face the Future, weâre on a mission to make people everywhere feel like the best version of themselves, through every stage of life. We wanted to find out how womenâs feelings about their skin impacts them, which is why we conducted a national Beauty Beyond Time survey to learn what women about womenâs thoughts on ageing are so that we can understand, support and celebrate our community, no matter the age.
During a team day, we presented the survey results to our team and asked which stats stood out to them most. Read on to learn about some key stats from the survey, and which stats stood out to the team the most.
Key Survey Standouts
In our survey, we asked a group of women about their thoughts on ageing. The survey revealed these key insights:
- More women in the UK feel pressured to look younger at work (35%) than when they do when dating (27%).
- 65% of women in the UK feel pressured to look young at social gatherings or events.
- Almost half of women in the UK (41%) feel pressure to look young because of social media.
- More women in the UK feel that being confident in your skin no matter your age (58%) is a better sign of ageing well than receiving compliments about your appearance.
Overall, these stats show that while many UK women feel societal pressure to appear youthful, whether at work, social events, or on social media, true confidence and feeling comfortable in your own skin at any age is increasingly valued as the real marker of ageing well. Although external pressures exist, practicing self-assurance and embracing natural beauty are the most important.
What Our Team Thinks
As a team, we know itâs crucial to listen to our customers and use this survey feedback for good. During a team session, we asked our team to share one statistic from the survey which surprised them the most, to which they shared the following:
- 33% of women donât use anti-ageing products.
- 65% of women in the UK feel pressured to look young at social events.
- 65% of women in the UK feel pressured to look young at social events vs. 25% when dating.
- 27% feel pressured to look young when dating.
- 46% of women in the UK feel a bit or a lot of pressure to look young.
Overall, these stats surprised the team because they reveal a gap between pressure and action, because although many women feel pressured to look young, especially at social events (65%), a third (33%) donât use anti-ageing products. Pressure is higher at social events than when dating (65% vs. 27%), showing that societal expectations donât always dictate personal skincare choices.
We also asked our team for some words and terms that they associate with associate with our Beauty Beyond Time campaign. We received some insightful answers that encapsulate the message weâre trying to share as a part of this campaign, and what want our customers to take away from it:
- Timeless
- Skin health
- Confidence
- Self-care
- Ageless
The key takeaway from these answers is a positive approach to take to beauty and ageing is a holistic one. Instead of thinking about the things on the surface as a form of self-love, prioritising healthy skin, confidence, and self-care to feel and look ageless and timeless at any stage of life will be more beneficial.
What Beauty Beyond Time Means To Us
Beauty Beyond Time is all about self-love, confidence and embracing your unique journey of feeling beautiful at every age. Carrying out the survey has shown us that skincare isnât just about products, but itâs a way to support your wellbeing, nurture your skin and boost your perception of yourself from the inside out.
Beauty Beyond Time Favourites
If you enjoyed reading this blog, why not take a minute to learn more about our Beauty Beyond Time campaign some of our communities favourite products that make them feel like the best version of themselves, and skincare stories from three of our loyal customers.
