Future of Beauty

Support Emerging Beauty Brands

Introducing our new project, Future of Beauty. Created to support and shine a light on emerging, up-and-coming brands in the industry, get to know beauty's most budding stars.

Designed to support and shine a light on the emerging up-and-coming brands in our ever-expanding industry, we’re here to showcase beauty’s most budding stars.

From a pandemic-born brand created from the need to combat stressed out skin and maskne, right through to a brand harnessing the power of nature with their beautifully blended botanical formulas, transform your body and mind with twelve incredible beauty collections you’ll love.

It’s time to get to know your future favourites.

Future of Beauty

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Shark Beauty
Irene Forte Skincare Hibiscus Night CreamIrene Forte Skincare Hibiscus Night Cream
Irene Forte Skincare Hibiscus Night Cream

$316.00
Irene Forte Skincare Hibiscus Night Cream Refill 50mlIrene Forte Skincare Hibiscus Night Cream Refill 50ml
Irene Forte Skincare Hibiscus Night Cream Refill 50ml

$277.00
ANSWR Volumewave Heated BrushANSWR Volumewave Heated Brush
ANSWR Volumewave Heated Brush

$153.00
Silver Wildsmith Skin Aluminium Hand and Body Wash 300ml bottleWildsmith Skin Aluminium Hand and Body Wash 300ml
Wildsmith Skin Aluminium Hand and Body Wash 300ml

$65.00
Irene Forte Phytomelatonin Rejuvenating SerumIrene Forte Phytomelatonin Rejuvenating Serum
Irene Forte Phytomelatonin Rejuvenating Serum

$430.00
Helichrysum Toner 200ml sizeIrene Forte Skincare Helichrysum Toner
Irene Forte Skincare Helichrysum Toner

$191.00
Irene Forte Prickly Pear Face Cream RefillIrene Forte Prickly Pear Face Cream Refill
Irene Forte Prickly Pear Face Cream Refill

$235.00
Irene Forte Skincare Almond Cleansing MilkIrene Forte Skincare Almond Cleansing Milk
Irene Forte Skincare Almond Cleansing Milk

$163.00
Pistachio Face Mask 50ml sizeIrene Forte Skincare Pistachio Face Mask
Irene Forte Skincare Pistachio Face Mask

$249.00
Irene Forte Skincare Hibiscus SerumIrene Forte Skincare Hibiscus Serum
Irene Forte Skincare Hibiscus Serum

$296.00
Irene Forte Skincare Olive Eye CreamIrene Forte Skincare Olive Eye Cream
Irene Forte Skincare Olive Eye Cream

$268.00
Huxley Cream; Glow Awakening 50mlHuxley Cream; Glow Awakening 50ml
Huxley Cream; Glow Awakening 50ml

$65.00
Irene Forte Hibiscus Serum Refill 30mlIrene Forte Hibiscus Serum Refill 30ml
Irene Forte Hibiscus Serum Refill 30ml

$260.00
Dark green Wildsmith Skin Active Repair Nourishing Cleansing Balm 200ml next to white boxWildsmith Skin Active Repair Nourishing Cleansing Balm 200ml
Wildsmith Skin Active Repair Nourishing Cleansing Balm 200ml

$172.00
PSA RESET Acai & Manuka Honey Nourishing CleanserPSA RESET Acai & Manuka Honey Nourishing Cleanser
PSA RESET Acai & Manuka Honey Nourishing Cleanser

$56.00
Wildsmith Skin Super Hydrating Overnight Mask
Wildsmith Skin Super Hydrating Overnight Mask

$138.00
Dark green Wildsmith Skin Active Repair Nourishing Cleansing Balm 100ml tub next to white boxWildsmith Skin Active Repair Nourishing Cleansing Balm 100ml
Wildsmith Skin Active Repair Nourishing Cleansing Balm 100ml

$111.00
PSA VISIBLE IMPROVEMENT Peptides & Niacinamide SerumPSA VISIBLE IMPROVEMENT Peptides & Niacinamide Serum
PSA VISIBLE IMPROVEMENT Peptides & Niacinamide Serum

$77.00

Future Of Beauty 2.0

Discover The Latest And Greatest In Beauty's Up And Coming

Read More
Frank Body Glycolic Body ScrubFrank Body Glycolic Body Scrub 250g
Frank Body Glycolic Body Scrub 250g

$44.00
Dark green Wildsmith Skin 4D Protection Serum 30ml tub next to white boxWildsmith Skin Active Repair Copper Peptide Cream 50ml
Wildsmith Skin Active Repair Copper Peptide Cream 50ml

$230.00
ANSWR Exfoliating Hair Removal DropANSWR Exfoliating Hair Removal Drop
ANSWR Exfoliating Hair Removal Drop

$56.00
Irene Forte Pistachio Body Oil with PhytomelatoninIrene Forte Pistachio Body Oil with Phytomelatonin
Irene Forte Pistachio Body Oil with Phytomelatonin

$230.00
Huxley Cleansing Gel; Be Clean, Be Moist 200mlHuxley Cleansing Gel; Be Clean, Be Moist 200ml
Huxley Cleansing Gel; Be Clean, Be Moist 200ml

$47.00
Dark green Wildsmith Skin Active Super Oil 30ml bottle next to white boxWildsmith Skin Active Super Oil 30ml
Wildsmith Skin Active Super Oil 30ml

$211.00
Huxley Eye Cream; Concentrate On 30mlHuxley Eye Cream; Concentrate On 30ml
Huxley Eye Cream; Concentrate On 30ml

$88.00
ANSWR Exfoliating Hair Removal DropDaily Deal: ANSWR Exfoliating Hair Removal Drop
Daily Deal: ANSWR Exfoliating Hair Removal Drop

$20.00 $56.00 64% offsaving
Dark green Wildsmith Skin Active Super Eye Serum 15ml bottle with pipette lid next to white boxWildsmith Skin Active Super Eye Serum 15ml
Wildsmith Skin Active Super Eye Serum 15ml

$191.00
Beige Wildsmith Skin Aluminium Hand and Body Lotion 300ml bottleWildsmith Skin Aluminium Hand and Body Lotion 300ml
Wildsmith Skin Aluminium Hand and Body Lotion 300ml

$71.00
Dark green Wildsmith Skin Time-Release Pre-Serum Drops 50ml bottle Wildsmith Skin Time-Release Pre-Serum Drops 50ml
Wildsmith Skin Time-Release Pre-Serum Drops 50ml

$111.00
Huxley Oil Essence; Essence-like, Oil-like 30mlHuxley Oil Essence; Essence-like, Oil-like 30ml
Huxley Oil Essence; Essence-like, Oil-like 30ml

$77.00
Huxley Toner; Extract It 120mlHuxley Toner; Extract It 120ml
Huxley Toner; Extract It 120ml

$61.00
PSA LIGHT UP Vitamin C & E Flash Brightening MaskPSA LIGHT UP Vitamin C & E Flash Brightening Mask
PSA LIGHT UP Vitamin C & E Flash Brightening Mask

$79.00
Murdock London Shaving CreamMurdock London Shaving Cream
Murdock London Shaving Cream

$69.00
Murdock London Matt MudMurdock London Matt Mud
Murdock London Matt Mud

$39.00
PSA GOALS Multi Acids & Probiotics Perfecting Night SerumPSA GOALS Multi Acids & Probiotics Perfecting Night Serum
PSA GOALS Multi Acids & Probiotics Perfecting Night Serum

$85.00

A Message From Paul & Julia

"As part of Future of Beauty, we are seeking brands that have something important to say; a real point of difference. Brands that deliver a great result for the customer, which can hopefully be backed by user trials and clinical studies. And of course we want brands that are seeking a partner that can give them a platform and a voice in such a busy and crowded industry.”