Future of Beauty

Support Emerging Beauty Brands

Introducing our new project, Future of Beauty. Created to support and shine a light on emerging, up-and-coming brands in the industry, get to know beauty's most budding stars.

Designed to support and shine a light on the emerging up-and-coming brands in our ever-expanding industry, we’re here to showcase beauty’s most budding stars.

From a pandemic-born brand created from the need to combat stressed out skin and maskne, right through to a brand harnessing the power of nature with their beautifully blended botanical formulas, transform your body and mind with twelve incredible beauty collections you’ll love.

It’s time to get to know your future favourites.

Future of Beauty

Filter 166 products

Brand
Product Type
SPF Content
Skin Type / Area
Hair Type / Area
Suitable For
Key Ingredient
Availability
Coming Soon
Frank Body Retinol Body Lotion 50mlFrank Body Retinol Body Lotion 50ml
Frank Body Retinol Body Lotion 50ml

$13.00 $16.00 19% offsaving
Coming Soon
Frank Body Cacao Coffee Scrub 100gFrank Body Cacao Coffee Scrub 100g
Frank Body Cacao Coffee Scrub 100g

$13.00 $16.00 19% offsaving
Coming Soon
Frank Body Firming Body Cream 75mlFrank Body Firming Body Cream 75ml
Frank Body Firming Body Cream 75ml

$17.00 $20.00 15% offsaving
Coming Soon
Frank Body Barrier Body Creme 75mlFrank Body Barrier Body Creme 75ml
Frank Body Barrier Body Creme 75ml

$30.00 $35.00 14% offsaving
Coming Soon
Innersense Inner Balance Clay TexturizerInnersense Inner Balance Clay Texturizer
Innersense Inner Balance Clay Texturizer

$50.00
Coming Soon
Innersense Inner Reflection Sculpting PomadeInnersense Inner Reflection Sculpting Pomade
Innersense Inner Reflection Sculpting Pomade

$50.00
Sold out
Irene Forte Skincare Hibiscus Night Cream Refill 50mlIrene Forte Skincare Hibiscus Night Cream Refill 50ml
Irene Forte Skincare Hibiscus Night Cream Refill 50ml

$221.00 $277.00 20% offsaving
Sold out
Irene Forte Phytomelatonin Rejuvenating SerumIrene Forte Phytomelatonin Rejuvenating Serum
Irene Forte Phytomelatonin Rejuvenating Serum

$343.00 $429.00 20% offsaving
Sold out
Irene Forte Skincare Hibiscus Night Cream 30mlIrene Forte Skincare Hibiscus Night Cream 30ml
Irene Forte Skincare Hibiscus Night Cream 30ml

$161.00 $201.00 20% offsaving
Sold out
Wildsmith Skin Body Duo
Wildsmith Skin Body Duo

$109.00 $136.00 20% offsaving
Sold out
Irene Forte Skincare Prickly Pear Face CreamIrene Forte Skincare Prickly Pear Face Cream
Irene Forte Skincare Prickly Pear Face Cream

$214.00 $267.00 20% offsaving
Sold out
Frank Body Rosehip Body Scrub + Cleanser 100gFrank Body Rosehip Body Scrub + Cleanser 100g
Frank Body Rosehip Body Scrub + Cleanser 100g

$15.00 $18.00 17% offsaving
Sold out
Irene Forte Skincare Hibiscus SerumIrene Forte Skincare Hibiscus Serum
Irene Forte Skincare Hibiscus Serum

$237.00 $296.00 20% offsaving
Sold out
Dark green Wildsmith Skin Vitality Body Oil 150ml bottleWildsmith Skin Vitality Body Oil 150ml
Wildsmith Skin Vitality Body Oil 150ml

$86.00 $96.00 10% offsaving
Sold out
Beige Wildsmith Skin Aluminium Hand and Body Lotion 300ml bottleWildsmith Skin Aluminium Hand and Body Lotion 300ml
Wildsmith Skin Aluminium Hand and Body Lotion 300ml

$64.00 $71.00 10% offsaving
Sold out
Frank Body Niacinamide Correcting Body Serum 140mlFrank Body Niacinamide Correcting Body Serum 140ml
Frank Body Niacinamide Correcting Body Serum 140ml

$22.00 $37.00 41% offsaving
Sold out
Wildsmith Skin Refill Yulestarn Candle 230gWildsmith Skin Refill Yulestarn Candle 230g
Wildsmith Skin Refill Yulestarn Candle 230g

$65.00 $86.00 24% offsaving
Sold out
Innersense Air Dry Styling Cream 59mlInnersense Air Dry Styling Cream 59ml
Innersense Air Dry Styling Cream 59ml

$20.00

Future Of Beauty 2.0

Discover The Latest And Greatest In Beauty's Up And Coming

Read More
Sold out
Frank Body Coconut Coffee Scrub 200gFrank Body Coconut Coffee Body Scrub 200g
Frank Body Coconut Coffee Body Scrub 200g

$30.00
Sold out
Wildsmith Skin Stillness Nourishing Body Cleanser 300mlWildsmith Skin Stillness Nourishing Body Cleanser 300ml - Damaged Box (Worth £40)
Wildsmith Skin Stillness Nourishing Body Cleanser 300ml - Damaged Box (Worth £40)

$62.00 $69.00 10% offsaving
Sold out
Frank Body Lip Balm Original 15mlFrank Body Original Lip Balm 15ml
Frank Body Original Lip Balm 15ml

$15.00 $18.00 17% offsaving
‍Freebie: Wildsmith Skin Vitality Brightening Body Cleanser 300ml (100% off)
‍Freebie: Wildsmith Skin Vitality Brightening Body Cleanser 300ml (100% off)

$0.00
Murdock London Matt Mud
‍Freebie: Murdock London Matt Mud (100% off)

$0.00
Free Gift
Huxley Skin Glow Toner; Vita Radiance 200mlGift: Huxley Skin Glow Toner; Vita Radiance 200ml
Gift: Huxley Skin Glow Toner; Vita Radiance 200ml

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Free Gift
Freebie: Wildsmith Skin Vitality Brightening Body Cleanser 300mlFreebie: Wildsmith Skin Vitality Brightening Body Cleanser 300ml
Free Wildsmith Skin Gift!

Get a free Vitality Brightening Body Cleanser (worth £40) when you spend £50 in Wildsmith Skin!

shop the offer
Free Gift
Murdock London Matt MudFreebie: Murdock London Matt Mud
Free Murdock London Gift

Get a free Matt Mud (worth £20) when you spend £30 on Murdock London

shop the offer

A Message From Paul & Julia

"As part of Future of Beauty, we are seeking brands that have something important to say; a real point of difference. Brands that deliver a great result for the customer, which can hopefully be backed by user trials and clinical studies. And of course we want brands that are seeking a partner that can give them a platform and a voice in such a busy and crowded industry.”